Hi there! I'm Ileana, a Romanian product designer and strategist based in Berlin, Germany. With a background in art and a strong passion for tech and AI, I am dedicated to bringing memorable digital experiences to life.

With a 15-year design journey, my expertise spans Visual Design, UI/UX Design, Product Strategy, AI User Experiences, Product Management, and Workshop Facilitation.

I helped startups raise millions by driving co-creation sessions, designing human-centric prototypes, creating pitch decks that resonate with investors, and defining product strategies.

I partner with teams from startups and enterprises to improve usability, redesign digital journeys, and design digital solutions that boost customer satisfaction and business success.

Collaboration with me is fun and straightforward. I leverage over seven years of experience with Google Ventures's Design Sprint process and Design Thinking methods to guide our projects, making complex processes accessible and engaging.


I founded a design & development agency, Creative Glue Lab, to support startups and established companies in defining, launching, and scaling their digital products.

If you're seeking a partner to help bring your digital product vision to life, I'm here to embark on that journey with you 🚀.